Matt Kostan from Microbranders.com shares his 5 tips to creating your own micro brand on Amazon. Matt has sold over seven figures on e-commerce sites and is sharing his tips so you can build a profitable business online, too. Read More
People often come to us who are already selling on Amazon, and they can’t figure out why they can’t make any sales. They maybe did some marketing on Amazon, and they couldn’t figure out how to produce consistent sales.
We’ve seen this time and time again, and the number one reason why people are struggling to generate sales on Amazon is that their listing is no good.
Your product page on Amazon is what we call the listing. If a seller is not getting consistent sales, it is usually because their listing page is terrible and then they’re trying to run ads, and they’re trying to send people their terrible page. And they don’t understand why nobody’s buying.
This is your store. This is what people come to 24 hours a day, seven days a week, every day of the month to buy your products. If your page or your virtual store on Amazon doesn’t look as good as it possibly can, then you’re missing out on sales every single day.
Yes, so you could take say this is the product you want to sell which is a makeup organizer pretty basic product. We’ve pulled it up on Alibaba which if you’re not familiar is just a supplier sourcing site where you can go out there find suppliers and buy inventory from, and they can create your brand and that kind of thing. So we found one over here. It costs about five dollars or less to get these.
We talk about the certain parts of the listing of the page you want to pay attention to. Number one is going to be your pictures. You want to pay attention to the title then the bullets. And then also to the description at the bottom. This seller has checked all those boxes, and it doesn’t take a lot of time to do that. It just takes a little bit of planning and a little bit of knowledge that you’re learning right now to create a great listing that others will want to purchase from.
One last little tip: if you’re wondering how could I compete with that product’s already got a good number of reviews? They’ve done an excellent job with their listing, but they haven’t done a great job with some of the other aspects. Their packaging isn’t that good, and this instructional manual was also not very good. It’s not even written in very good English, and it’s just not a great experience for people.
If you already sell on Amazon or you want to sell on Amazon and plan to in the future make sure that one of the first things you do whenever you start selling your product great high-quality product photos.
Do some lifestyle images. Look at some good examples on Amazon and then create the rest of your listing. The bullets and the description and the title; make sure all that’s done first before you start worrying about traffic on Amazon. Get the listing right first then worry about traffic and make everything way more efficient, and you’ll waste less money.
If you’re interested in selling your product on Amazon check out our free training series where we go over everything you need to know from not only why is Amazon the source that you want to start with but also how to find products how to source those products. More importantly, how to launch those products in front of millions of active buyers, take care and check out the free training series now.
This post was updated on July 24, 2015 with even more exciting data!
On July 15, 2015, Amazon launched their very first Prime Day: a global shopping event offering more deals than Black Friday, exclusively for Prime members. New and existing members shopped Deals of the Day, and thousands of Lightning Deals starting as often as every 10 minutes.
Social media and the blogosphere were a-buzz about #PrimeDay on July 15…with less than impressed feedback. Despite customers’ cynicism, Amazon announced that Prime Day was bigger than Black Friday, and will be held again.
In our most popular course, Amazing Selling Machine, we teach students how to build a business by selling physical products on Amazon. We knew our students would be impacted by Prime Day…we just didn’t know how well, until now! Read More
We wanted to not only give you a better reading experience, but also offer more features to help you get the most out of the content available.
For those of you who don?t know what APM is all about, we are a monthly magazine that only offers articles full of action-oriented strategies to take your business to the highest level. Each article is written by an expert in the industry – from SEO to optimizing Amazon listings and website redesign.
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Jan Flores, an Amazing Selling Machine student, shared that he was making $50K a month in his Amazon business – only 14 weeks after his product went live! This caught our attention. But what he posted next is really what stopped us in our tracks.
?My previous business was a construction business. I decided to go all in and sold my truck and tools and just tried this full time. The risk worked out. Now you don’t have to do the same, but that’s my story. If a construction worker can learn this Internet stuff, anyone can do it.?
We reached out to Jan for an interview and he graciously said yes. Here is his story about how he grew his Amazon business while working 12-hour days in the construction industry.
What was your background before ASM? How did you hear about us, and why did you decide to take the plunge and join?
Jan: I had a countertop company doing granite and marble. I’d been doing that for about four years.
My sister’s boyfriend took ASM 2. I go to the gym with him quite often, so every week, he would tell me about what was happening with his business and I?d see it’s growing. By the end of year one, he grew to a million dollar company. ASM 3 came around, but I didn’t take it. I didn’t think I would be interested in working on a computer because I’m a trade guy. By the time ASM 4 came around, I just decided, “You know what, he’s making so much money that it’s worth a shot.”