If you want to increase your sales, let me ask you a question: When writing your product description, or putting together the packaging, are you talking about the benefits or the features?
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By now, you’ve likely heard that Amazon launched their own brand called Amazon Elements, starting out with diapers as their first product. It is almost certain that they will continue to release other products under this brand, and we know for those of you who are ASMers, that might sound troublesome. We have a message straight from Jason Katzenback on A) why you should focus on…